California Milk Advisory Board
Surprise. California is America’s #1 dairy producer. We created the Real Makers foodservice campaign—with videos and ads featuring leading-edge chefs—to show the industry that California cheese and dairy products aren’t just excellent. They’re on the cutting edge of craft.
Roles: Co-creative director, cowriter
Agency: Ketchum
Co-creative director: Tia Woodward
Director: Josh Francis
Art Directors: Dean Charlton, Casey Caston