Marketing and Advertising

As a Creative Director for Ketchum—and a freelancer for dozens of other clients—I’ve done concepting, culinary ideation, writing and creative direction for print and digital ad campaigns, websites, video, collateral, identity and branding assignments with a specialty in food and beverage. I have extensive experience in B2B food marketing—helping food, beverage and equipment companies market to the foodservice and food manufacturing industries. I also work as a Creative Director/Writer for Ketchum IDea, the agency’s brand identity consultancy.